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Serviceberry (Juneberry)

Key Requirements

Land Low
Labor High
Capital Medium

Take the HortBizQuiz to see how much Land, Labor, and Capital you have for your operation.

Markets

  • Direct to Consumer
    • Farmer's Market
    • On-Farm Stands
    • CSA
  • Value-Added
  • Local Grocery

Pests & Disease

Juneberries are susceptible to Fabraea leaf spot, cedar-service berry rust, powdery mildew, and fire blight. Japanese beetles can become a major problem in some plantings. Birds can totally strip plants of their fruit and are the greatest threat to juneberry production.  

$2100 Cost per 1/5 Acre

Costs and returns are presented as estimates. They will vary based on your farm and markets.

$1000 Returns per 1/5 Acre

Costs and returns are presented as estimates. They will vary based on your farm and markets.

Challenges

  • Not a large demand for juneberries so interested producers should start small. 
  • Difficulty in obtaining large quantities of planting material at a price that is economically feasible, lack of consumer awareness, and the long-term nature of the enterprise.  

Opportunities

  • Ideal for jams, syrups, juices, pies, rolls, and sweetbreads.  
  • Juneberries have high nutrient and antioxidant content, and that might be noted as part or point-of-purchase consumer education. 
  • Clusters of fruit ripen fairly uniformly, making it possible to pick the entire crop within a narrow harvest window.