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Marketing for All Adaptable Marketing Training for Small Farms

Marketing for All is a basic to intermediate marketing training for specialty crop producers and small businesses in Kentucky. Extension agents and producer groups can request a training and choose from the modules available below in our training "menu." Each training lasts approximately 1 hour. 

Modules include:

Personal Selling Skills Customer Retention & Engagement Digital Marketing Basics Photo & Digital Ad Tips & Tricks Market Signs
Marketing Basics Social Media Basics Basics of Web Design Visual Merchandizing Identifying & Exploring New Markets
Understanding & Using Analytics Record Keeping for Specialty Crops Using Price Data Accepting More than Cash  

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Recorded Webinars

Partner Trainings

MarketReady

The MarketReady Producer Training program educates farmers and value-added producers on how to prepare for selling in larger markets, including restaurants, schools, grocery and retail outlets, and wholesale distribution.

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Food Safety & Food Manufacturing Trainings

The Food Systems Innovation Center offers a variety of trainings including FSMA, HACCP, BPCS. GAP, GHP, Better Process Controls, and others. 

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Homebased & Microprocessing

Kentucky allows for some special types of processing certifications including Homebased Processing and Microprocessing. For details on the differences and necessary steps, check out our friends in Family and Consumer Sciences. 

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