Please note that many of the additional crops tracked in 2025 have significantly fewer observations than our standard basket of 17 crops. The core basket remains the most reliable benchmarking data for pricing decisions.
The 2023-2025 Farmers Market Price Averages Report is now live on the CCD website. In addition to the standard basket of 17 crops typically included in this report, we also had the opportunity to collect additional crop price data. The 3 year average price report is designed as a practical resource to help growers think about pricing, harvest timing and potential crops to consider, not as a one-size-fits-all price
The 2025 season proved to be an especially interesting year for farmers markets in both rural and urban areas, and we will be releasing a short publication in the coming months on some of these trends.
Other crops
Bedding Plants
$5.30 each
Blackberries
$11.50 per quart
Cantaloupe
$4.11 each
Cauliflower
$5.53 per head
Chicken eggs
$5.00 per dozen
Cut Flowers
$14.45 per bouquet
Eggplant
$2.73 per pound
Hanging Baskets
$19.73 each
Honey
$14.39 per pound
Jams, Jellies, Preserves
$14.05 per quart
Okra
$4.54 per quart
Onions
$2.85 per pound
Potatoes
$3.76 per pound
Pumpkins
$5.95 each
Summer Squash
$2.47 per pound
Vegetable Transplants
$4.68 each
Watermelon
$7.72 each
How to use this report:
- Consider the costs and benefits of a given crop
- Compare the pros and cons of selling at farmers markets
- Evaluate opportunities and drawbacks of selling at larger farmers markets
- Identify critical gaps in product availability to identify opportunities
- Weigh your prices against others in the state
- Compare these prices with your costs of production
- Make an informed decision about the benefits/costs of season extension for the farmers market
How NOT to use this report
- As a prescription for the right price for a given product
- To set your prices without considering your costs
- As a guarantee that demand exists for a product
- As a substitute for in-depth market research
- As anything other than a piece of supplementary information as you are setting prices and determining what to grow and market